HERON PRESTON x Calvin Klein

May 4

One of the most genius partnerships yet less expected at the same time is definitely HERON PRESTON x Calvin Klein. A collaboration that honors the legacy and DNA of Calvin Klein’s timeless staples and aesthetic but reimagined through the eyes of a detailed visionary and artist.

The collection surrounds Preston’s obsession and use of intricate details with his signature utilitarian perspective, combined with Calvin Klein’s minimalist approach to design and function in wardrobe staples such as the t-shirt, underwear and denim. The elevated essentials from this collection have a unisex approach that cater to body and identity inclusivity. Bringing staples from Calvin Klein to the forefront and interpreting its brand history through a modern lens. Simple silhouettes are cut with obsessive precision and made from heavier, more substantial fabrics. T-shirts come in a lightweight organic cotton for the basic pack and a heavy 8-ounce cotton for a single shirt, connecting back to the functional and utility workwear elements of the collection, in which each brand are known for. A huge focus on sustainability and environmental awareness were and are critical initiatives for both brands when developing this collection. Raw denim is used to save water, organic and recycled cotton are heavily featured, and packaging is plastic-free.

This shared vision was ode to individuality, creative expression and freedom for real people. To further this iconic relationship, the campaign features a wide range and well-rounded cast with some of todays’ respected individuals who are all authentic game changers with a nostalgic 90’s vibe of Calvin Klein’s iconic ads ; King of New York, rapper Nas, entrepreneur and fashion barrier-breaking super model Ashley Graham, influential artist and rapper Lil’ Uzi Vert, as well as all-around skateboarding icon Stevie Williams. Captured by storyteller and native NY’er, not to mention one of the most sought out photographers, Renell Medrano.