6LACK "GROUND'S MELODY" SERIES X RÉMY MARTIN
“In my hometown of Atlanta, everything from the clothes that people wore around me, to the food I grew up eating, to the music I heard while growing up, has inspired my style, sound and who I am today”
— 6LACK —
For nearly 3 centuries Rémy Martin has been a pinnacle and master of producing premium spirits. Sustaining core values with passionate commitment to their love of the land, a continuity of family ownership and excellence in generational traditions. Their Team Up For Excellence initiative celebrates those shared values in collaboration with various tastemakers in various industries with such personal success stories and journeys.
Rémy Martin just launched “Ground’s Melody,” a series that’ll honor the local sounds from two major cities. In music creation and cognac production, there is an admiration for the communities that foster a culture of excellence. With music, there is a figurative beat of a city, neighborhood, streets, territory: all of these places infused with the heart and soul of those living there that create a distinct sound signature to that ground. Rémy Martin cognacs are produced only in the Fine Champagne region of Cognac, France, making it unique in its quality and craft. This physical ground which has cultivated Rémy Martin’s legacy and spirit is the reason the cognac house stands firmly behind its terroir.
With a heritage in celebrating sounds in uniting communities, The Rémy Producers series honored the exploration of new sounds from local level artists and created a new platform for music producers and DJs. Providing these artists with guidance and mentorship from Grammy-award winning talent and industry expert. Just this past summer, Rémy Martin announced the first-ever “House Beats Challenge,” led by globally recognized music producers, where fans had the chance to submit a beat using sounds from their home for a chance to win a VIP event with talent to foster mentorship.
With the release of “Ground’s Melody” as their next venture will feature multi-platinum GRAMMY nominated artist 6LACK. Revealing how music, just like Rémy Martin, is strongly influenced by where it was created; both entities rooted in cultures of excellence. The first episode released highlights the local sounds of music from Atlanta. Check it out below
